You are the greatest.
The front-facing camera on iPhone X makes you look just as great as you believe you are. And who to better introduce us to the greatness of this new selfie / declaration of self-confidence than the original selfie-personality himself, Muhammad Ali.
In addition to Ali's VO, we interviewed some of the people featured in the global out of home campaign to discover some ways in which selfies are truly more meaningful than they are vain. Meet Norma, Doris, Ibby, and Emmanuel.
Out of Home
The selfies went up around the world as the latest installment of the Shot on iPhone campaign.